Title: Telework and the Technologies Making Work Happen Outside Corporate Walls
Date: Thursday, October 29
Time: 2–3 p.m. (ET) // 11 a.m. – Noon (PT)
Presenter: Steve Koenig, Director, Industry Analysis, Consumer Electronics Association (CEA)
Description:
In the not too distant past, the idea of working from home seemed a fantasy for most office-bound workers. But today, thanks in large part to the enabling effects of technology, telework is a practical and feasible option for millions of U.S. adult workers.
This webcast examines teleworking from the employee point-of-view; identifying who works from home and why. What’s more, this research study quantifies the market opportunity this budding practice brings to the consumer electronics industry. Through a detailed analysis of the teleworkspace, attendees will understand consumer purchase intentions of home office equipment and accessories; defining the present and future market opportunity created by teleworking.
These questions and more will be answered during this upcoming webcast, presented by Steve Koenig, CEA’s director of industry analysis
Don’t miss this unique research presentation!
Who should attend:
Anyone in the business of manufacturing or marketing home office/small office technology, furniture or equipment. Human resources staff may also benefit from this webcast to gain a better understanding of telework trends among the U.S. workforce.
Presenter Bio:
Steve Koenig is the director of industry analysis at the Consumer Electronics Association (CEA). As a part of CEA’s market research team, Koenig directs the Market Activity Report and Analysis Program (MARA), which tracks factory shipments of consumer electronics (CE) products to U.S. dealers, and oversees the semi-annual CE Industry Forecast.
Koenig’s other duties include development of consumer research initiatives; crafting analysis of CEA’s consumer research and shipment data and responding to member and media inquiries for both in-home and on-the-go CE technologies.
Koenig brings 15 years of analytical and writing experience within the CE industry to his position. Prior to joining CEA, he worked as an analytic consultant for comScore Media Metrix and earlier as technology industry analyst and account manager at The NPD Group/PC Data Inc. In addition, Koenig was a senior editor at CMP Media’s former Computer Retail Week, authoring news stories about imaging hardware and software, entertainment software and e-commerce. He also worked at ARS Inc. as a competitive analyst focused on the IT printer industry.
A native Texan, Koenig graduated from the University of North Texas in Denton, Texas, with a bachelor’s degree in marketing. He currently resides in Fairfax, VA.
Please note: CEA Webcasts are now available to Non-Members for a fee.
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